In almost any given form of media one will probably run across some form of advertisement. Ads are on social media, they saturate television and the Internet and they show up in movies as well, so with all of the ads [...]Continue Reading →
Pharma Marketing to Physicians
In Facts, posted on 1/12/2012 by Tiziana Labruna of Publicis Healthware International
Pharma Companies need to employ a multichannel approach to fulfill their physicians’ marketing objectives in 2012. Digital in this scenario is becoming the big trend with innovative and integrated solutions.
Mobile, Video and Social Network, in fact represent [...]
The iPad is already the second biggest part of Apple’s business as measured by revenue after less than two years on the market. In the June quarter, the iPad generated $6 billion in revenue versus the Mac which generated $5 billion.
The real story for Apple continues to be the iPhone which did $13.3 billion in sales for [...]Continue Reading →
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